PR & Communications Strategist · Tallinn, Estonia

Global reach for bold ventures

I help VC funds and ambitious founders craft narratives that land in the world's top publications — and build the kind of presence that opens doors.

Work with me See services
100+ Press mentions secured
$50M+ Follow-on capital raised
400+ Articles published
1M+ Annual pageviews built
Experience
SID Venture Partners Invest in Estonia Forbes Ukraine AIN.UA
Featured in
New York Times Washington Post Business Insider TechCrunch Sifted Tech.eu CNBC WSJ
What I do
01

Fund & Investor Communications

Strategic PR and media positioning for VC funds. I help you become the name founders want on their cap table — and the fund journalists call for comment.

  • Ongoing press strategy and media relations
  • Proactive pitching to tier-1 global outlets
  • Fund narrative and messaging development
  • Portfolio company PR support
  • Weekly strategy call included
From €5,000 / month Retainer · Minimum 3-month engagement
02

Founder PR & Personal Brand

For founders expanding beyond their home market. I build the visibility that makes investors, partners, and top talent take your call.

  • 3+ LinkedIn posts per week, fully produced
  • Monthly media outreach to relevant journalists
  • Speaker and podcast placement
  • Narrative and positioning work
  • Bi-weekly strategy and review call
From €3,000 / month Retainer · Minimum 3-month engagement
03

Communications Strategy

A complete communications foundation for teams preparing a funding round, product launch, or market expansion. One project, lasting impact.

  • Full PR and media kit
  • Messaging framework and brand voice
  • Target media list and outreach strategy
  • Press release templates
  • Delivery in 3–4 weeks
From €3,500 / project Fixed scope · Kickoff within one week

Ten years at the intersection of media, capital, and tech

I started as a journalist covering Ukraine's startup scene for AIN.UA and Forbes — learning firsthand how the world's best publications decide what's worth covering. Then I moved to the other side of the table.

At SID Venture Partners I built the fund's communications from the ground up, securing 100+ press mentions in outlets including CNBC, WSJ, and the New York Times, while helping portfolio companies raise over $50M in follow-on capital.

At Invest in Estonia I scaled editorial output from 300K to 1M+ annual pageviews, covering defence tech, deep tech, and the Baltic startup ecosystem for a global investment audience.

"I work with a small number of clients at a time. If we work together, you get my full attention — not a junior account manager."

Based in Tallinn, Estonia. Available for engagements across Europe, the US, and the CEE region. Fluent in English, Ukrainian, and Russian.

Get in touch

Ready to build your global presence?

I take on a limited number of clients each quarter. Send me a note with a brief on what you're working on — I'll get back within 24 hours.

michail@sapiton.me
Send a message